Emirates Islamic, one of the top financial institutions in the United Arab Emirates (UAE), has entered into a new partnership with FC Barcelona, becoming the club’s Official Commercial Banking Partner in the nation up to June 2028. This collaboration aims to offer an innovative banking experience that resonates with football enthusiasts and enhances customer engagement.
Introducing the Emirates Islamic Barça Cashback Card
As part of this exciting partnership, Emirates Islamic will unveil the Emirates Islamic Barça Cashback Card. This card is designed not only to provide customers with a rewarding financial experience but also to enhance their connection with FC Barcelona. Cardholders can earn cashback of up to 4% on various expenses, including sports, fuel, dining, and supermarkets. Additionally, they will receive exclusive benefits related to FC Barcelona, such as access to match tickets and official merchandise, strengthening the bond between fans and their favorite club.
The timing of this launch is strategic, as there are approximately 1.7 million FC Barcelona fans in the UAE, which accounts for more than 20% of the country’s population. This indicates the club’s significant presence and popularity, making the Emirates Islamic Barça Cashback Card an appealing option for dedicated supporters looking to enrich their experience.
Emirates Islamic’s Commitment to Innovation and Community
Through this strategic partnership, Emirates Islamic demonstrates its commitment to offering innovative, digital, and experience-focused banking solutions that serve the community and build lasting relationships. The bank aims to create value for its customers through features that blend financial rewards with lifestyle benefits. The Emirates Islamic Barça Cashback Card represents this vision by combining the financial realm with the vibrant culture of sports.
Insights from Leadership
In a statement, Mohammed Kamran Wajid, Deputy CEO at Emirates Islamic, expressed pride in collaborating with FC Barcelona, a club synonymous with excellence and passion. Wajid emphasized that this partnership showcases the bank’s dedication to delivering unique products that enhance customer value and lifestyle. He also highlighted how the co-branded card reflects an innovative approach to banking that goes beyond traditional financial products.
Marc Bruix, the Global Partnerships Director of FC Barcelona, shared his thoughts on the collaboration, stating that fans are at the heart of everything the club does. He underscored that the partnership with Emirates Islamic allows supporters to connect with FC Barcelona in their daily lives. The Emirates Islamic Barça Cashback Card exemplifies how sports sponsorship can transcend the field and offer tangible benefits to the club’s global community.
About Emirates Islamic
Founded in 2004, Emirates Islamic Bank PJSC is the banking wing of the Emirates NBD Group. It has entrenched itself as a leading player within the UAE’s competitive financial services sector. The institution provides a comprehensive array of personal, business, and corporate banking products supported by a robust network of 39 branches and 231 ATMs throughout the UAE.
Emirates Islamic has consistently earned recognition both locally and internationally for its performance and innovative solutions. It received accolades such as “Islamic Retail Bank of the Year – Middle East” and “Best Islamic Corporate Bank in the World” in 2025, further solidifying its esteemed reputation in the banking industry. Additionally, it actively contributes to the UAE community through the Emirates Islamic Charity Fund, providing assistance focusing on food, housing, healthcare, education, and social welfare.
For more information about the bank and its offerings, interested individuals can visit the official Emirates Islamic website.
